Facebook sure has outdone itself with the release of the newly re-packaged Facebook Open Graph. While Beacon was really marking the very start of this innovation cycle, Facebook has finally come to terms with the release of this powerful new framework. The Open Graph will change the web in a dramatic way. Over 100,000+ sites have already implemented the Facebook plug-ins.

Take a look at this presentation I gave at the SFIMA Summit. It talks about the change and what I call “likeability” and covers 5 predictions of things to come.

And of course, I’ll choose social relevance over privacy ANY DAY…